3

A hierarchical model of social marketing

Year:
2015
Language:
english
File:
PDF, 590 KB
english, 2015
5

The brand loyalty life cycle: Implications for marketers

Year:
2005
Language:
english
File:
PDF, 207 KB
english, 2005
10

Back to the future! The importance of history in services marketing

Year:
2016
Language:
english
File:
PDF, 129 KB
english, 2016
12

Editorial

Year:
2019
Language:
english
File:
PDF, 142 KB
english, 2019
17

Customer satisfaction should not be the only goal

Year:
2004
Language:
english
File:
PDF, 161 KB
english, 2004
25

Editorial: the role of the editor – managing fair play

Year:
2017
Language:
english
File:
PDF, 234 KB
english, 2017
32

The Changing Experience of Australian Female Entrepreneurs

Year:
2000
Language:
english
File:
PDF, 141 KB
english, 2000
33

Developing a multidimensional scale of customer-oriented deviance (COD)

Year:
2014
Language:
english
File:
PDF, 341 KB
english, 2014
37

Fresh ideas: services thinking for social marketing

Year:
2013
Language:
english
File:
PDF, 193 KB
english, 2013
47

Knowledge acquisition via internet-enabled platforms

Year:
2018
Language:
english
File:
PDF, 388 KB
english, 2018